Conbook & Advertising

This is a new one: the Westin Boston Seaport Hotel’s main lobby LED Screen! This is a massive 33′ wide × 19′ high screen situated directly facing the hotel’s main entrance, guaranteeing high foot traffic and visibility. The screen will have continually looping video running for the full duration of the weekend, with information about the convention, our charities and guests, scheduling and events, and so on.  Each morning at 6am the content of the video will change to reflect that day’s scheduling, events, and so on.  Advertisements will also change at this time to allow for flexibility in cost and available slots.

 

While we’re still finalizing the exact content of the video, our current drafts indicate that one full loop of all content will take between 2.5-4 minutes depending on the time and day, 30 seconds of which will be dedicated to showing all of the received ads in a gridded layout.  Assuming the loop always takes the full 4 minute estimate, this means ads will show no less than 15 times for a total of 7.5 minutes every hour.  To simplify the submission process for the first year, ads should be sized the same as a full-page conbook slot: 1725 pixels wide × 2625 pixels high. The screen is technically 4K resolution, but such a large scale means it translates to roughly 10dpi (though it still looks incredible!). The final on-screen size of the ads may vary slightly depending on the finalized layout but should be approximately 60″ wide × 77″ high.

 

There will be 3 timeslots each with a limited number of spaces available to purchase at the following rates:

Note that no advertisements will run prior to Friday morning, and the Sunday timeslot ends early to coincide with Closing Ceremonies.  Also for the sake of full transparency, we want to be clear that this is a completely new venture for our team and that means things might not be quite as polished to a level of quality we usually hold ourselves to.  For this reason, we’ve opted to offer these slots at relatively low rates for this first year.